We Help Businesses Grow With Google
AdDirectives is a performance marketing agency specializing in Google Ads, Ad Grants for nonprofits, conversion tracking, and SEO. We work with small businesses, DTC brands, and nonprofits across the USA, Europe, and the Middle East.
Why Work With Us
We built AdDirectives because too many small businesses were getting burned by agencies that prioritized retainer fees over actual results.
Google-Focused Specialists
We do not spread ourselves thin across every platform. Google Ads, Ad Grants, GA4, and SEO — we go deep, not wide. That specialization means better results.
Tracking Before Spending
Before we touch your ad budget, we make sure every conversion is tracked accurately. Without clean data, optimization is just guessing.
Nonprofit Expertise
Google Ad Grants is one of the most underutilized tools in the nonprofit sector. We help organizations claim and maximize up to $10,000/month in free advertising.
No Jargon, Just Results
We report in plain language. You get a clear picture of what your campaigns are doing, what it costs, and what you are getting back.
How We Approach Every Engagement
Audit First
We start by understanding where you are — ad account structure, tracking gaps, keyword strategy, and competitive landscape.
Fix the Foundation
Conversion tracking, account hygiene, landing page alignment. Campaigns built on bad foundations waste money.
Launch and Optimize
Campaigns go live with a clear testing plan. We optimize weekly based on real data, not hunches.
Scale What Works
Once we find what converts, we scale aggressively and report every step clearly.
The Team
A lean team of certified specialists. Every client gets direct access to the people doing the actual work.
Rizwan
Google Ads Lead
Google Ads certified, GTM and GA4 expert. Sets up conversion tracking, server-side tagging, and enhanced conversions so every client knows exactly what drives their revenue.
Umer
Google Ads Lead
Google Ads certified with 6+ years managing Search, Shopping, and Performance Max campaigns for eCommerce and B2B brands across USA and Europe.
Rehan
SEO / GEO / AEO Strategist
Technical SEO and content strategy. Specializes in helping startups and local businesses rank in competitive markets with sustainable, compounding growth.
What We Stand For
Data Over Guesswork
Every recommendation we make is backed by numbers. We set up proper tracking before spending a single dollar on ads.
Full Transparency
You own your accounts, your data, and your ad spend. We never hold your assets hostage — you can leave any time.
Results First
We measure success by your revenue growth, not vanity metrics. ROAS, CPA, and qualified leads are what we report on.
Startup-Friendly
No enterprise minimums. No 12-month lock-ins. We work with businesses at the stage they are, not the stage they aspire to be.
Ready to See What Is Possible?
We offer a free audit of your current Google Ads, tracking setup, or SEO — no commitment required.
Get Your Free AuditResponse within 24 hours. No sales pitch.